Americans are most satisfied with Google

Written by IT News on 9:41 AM

The American Customer Satisfaction Index study released today by the University of Michigan, in collaboration with consulting firms predict the results show that U.S. citizens are most satisfied with Google. The satisfaction score in his case reached 86%, a 10.3% increase compared to last year. The category of portals and search engines dominated by the Mountain View giant, while the all-time rival Yahoo! If in second place.

With a decrease of 2.5%, Yahoo! satisfaction score hits a bad (compared to Google's shares) 77%. Before seeing results giving three explanations for the sinking of the Sunnyvale-based company in 2007, held the first position. First there was the negative media coverage, including reports on the Yahoo! 'N drop of economic, internal struggles and turbulent negotiations for a takeover by Microsoft, which has its recognition to the company.

Another reason, consulting firms is that the departure of some of the leaders of the former governing board crippled the company's ability to competitive products. Even Yahoo! is said to have failed to offer custom programs, at a time when Google steadily expanded its operations.

The third spot in the table satisfaction that all the portals and search engines are not enough high points may be nominated in the next position is occupied by MSN. Microsoft product has stagnated at 74-75% of the guests since 2003. The company revealed that the results of the study also provides an explanation for this situation and the resolution of Microsoft thought would be appropriate in the situation.

"It is increasingly clear why Microsoft believes that the Internet is not quite big enough for both MSN and Yahoo! - The two companies offer very similar services and tools, with very little to distinguish the two. With MSN Search bleeding market share during the Corporate customer satisfaction score stagnated (MSN has reached 74 or 75 in the ACSI each year since 2003), Microsoft is trying to return to their old familiar.

The following chart positions in the possession of Ask.com (with the 1.3% decline in contrast to last year), AOL, 3% to 69% score. This is the first year that portals and search engines are jointly assessed, since the latter now integrate virtually all of the functions previously provided by portals.